Zuiderkerk naar de RAI (for concern)
Commissioned by the Zuiderkerk, an Amsterdam research and exhibition space for housing projects, concern designed an exhibition as their "embassy" on the local housing fair in the RAI exhibition halls. We literally transported the church in the center of the exhibition hall by means of semitransparent textiles with a 1:1 print of a 17th century drawing and carpet floor tiles. The effect was enormous! It drew your attention from the moment you entered the hall. No wonder the stands around were a little depressed by their own appearance. . .